Thread Theory

Welcome to the new era of menswear sewing. Go ahead and create something exceptional!


#makemenswear winner!

It’s November 1st which means that our Thread Theory Menswear Supply Shop is up and running – and it also means that today I get to select the winner of our #makemenswear giveaway!  Thank you for the hundreds of entries we received on Facebook, Twitter and Instagram (I only sorted through these forms of social media but thank you, also, to people who have been using the hashtag on other forms!).  I used a random number generator to select the winner.  Drum roll please!

Congratulations to wouter.vdub on Instagram!


I’ve commented on his post and look forward to hearing back from him soon!  He has been given the choice between a physical prize package worth $100 CAD full of goodies from our new shop or a $100 CAD gift card to the shop so he can select his own prize.

I hope that people will continue to use #makemenswear – I have REALLY been enjoying the huge variety of project styles that have been added to this collection.  In case you are curious, it would seem that Instagram is by far the most successful platform for this hashtag (there are currently 268 posts on Instagram while there are only 15 posts on Twitter and 18 on Facebook – and most of the Facebook ones have been posted by me).  So, you don’t already use Instagram and wish to be part of a vibrant worldwide menswear making community, it would seem that Instagram is the place to go!

Here are a few inspiring #makemenswear entries to close off this post and to get you in a menswear-making mood this Sunday.



Your Fall Menswear Sewing Projects

It’s so exciting to see the photos that have been added daily to #makemenswear.  Thanks for participating!  I hope you’ve found the hashtag inspirational.

Head here to read more about the #makemenswear contest.  There is still time to enter the giveaway since it ends on November 1st.  Each entry added to Instagram, Facebook and Twitter will be counted (even if you add the same photo to all three social media platforms, all three photos would be counted as three separate entries for simplicity).  Also, you might want to add #makemenswear to photos that you posted in the past – these will still count as an entry!

Most people have been using the hashtag on Instagram so I thought I’d share a few of my favorites from there in case you are not an Instagram user:

View this post on Instagram

Just a little something for my Dude

A post shared by Victoria Bain (@veebane) on


I look forward to seeing many more photos added to #makemenswear!

We’ve also received some great emails lately from people wanting to share their finished projects with us (the best kind of email)!  Here are a few recent ones:

Strathcona with lengthened t-shirt sleeves

This Strath features lengthened short sleeves to suit Steve’s preference.  It is sewn in a beautiful merino wool by Sonia for her husband.  See more on Sonia’s blog.

Jedediah Pants with decorative topstitching

I love the subtle decorative topstitching on the pockets of these Jeds (click on the photo to see a larger version if you can’t see the detail).  Natasha is doing a Sewing For Men theme on her blog at the moment and recently posted photos of three pairs of Jedediah Pants that she made along with details about the learning process.

Newcastle Jacket

I love this Newcastle that Bego emailed to me.  She sewed it as a ‘test version’ before sewing a final version for her brother.  She used wool (rather than a knit fabric) and lined the entire cardigan with a sheet.  She was so happy with how the test version came out that she’s kept it to wear herself!  I love the patch pockets with rounded bottoms that she added.  I want one of these in my closet this fall!


Lastly, something that really put a smile on my face when it popped up in my email inbox!

10th Dr Who Goldstream Peacoat

The 10th Dr. Who’s coat!  Jo made this modified Goldstream Peacoat for her son who is a big Dr. Who fan. The coat is beautifully sewn and Jo reports that it was one of the best gifts she has ever given to him due to his excitement over it :).

Thanks for sharing your projects everyone!  Have a great weekend – I’m at an indigo dying workshop this weekend on nearby Denman Island so I know I will be having a great one!


The #makemenswear Giveaway

makemenswear hashtag - Thread Theory Designs

Help me to create a hashtag for DIY menswear!

Every time I post photos to Instagram and add hashtags I find myself wishing there was a general hashtag that I could use and peruse that featured everything to do with making menswear.  There are a number of specific hashtags that provide me with a constant source of inspiration (#menwhoknit #menwhosew or your amazing projects that you’ve tagged #threadtheorydesigns) but I have been unable to find a general category featuring DIY men’s garments.

So let’s make one!  From this point onwards I will be using #makemenswear as my go to hashtag when using Instagram, Facebook and Twitter.  Will you do the same?

makemenswear contest  - Thread Theory Designs

If you use #makemenswear between now and Nov. 1st you will be entered in a draw to win a secret DIY menswear prize package (valued at $100 CAD!!!).

Why is the prize secret?  Matt and I are working on a very exciting project that will be released on Nov. 1st – your prize pack will be created using the contents of this secret project!  Over the next two weeks we will be releasing hints and sneak peaks about our secret project and the prize contents…and of course we will be tagging these sneak peeks with #makemenswear!

I imagine #makemenswear will become an inclusive way to be inspired by menswear projects of all types.  I hope to see:

  • Menswear sewing projects
  • Elaborate tailoring projects
  • Lovingly knitted sweaters
  • Rugged leatherwork
  • Needlework patches
  • Screen printing designs
  • Garment mending and dying
  • Shoe-making projects
  • Waterproofing endeavors
  • Gear-making projects (backpacks, camping gear, laptop bags, camera cases…anything intended for use by a man)
  • Menswear fashion inspiration (exhibits, ready-to-wear, books and films)
  • Lots of WIP shots
  • Tips on sourcing menswear making materials (posted by shops and makers)
  • Whatever else you might be making or inspired by as long as it is related to menswear!

I hope this hashtag will not be brand specific or focus predominantly on one area of the making community (I don’t intend for it to be mainly Thread Theory projects, mainly sewing, or mainly knitting for instance).  It would be so amazing to search #makemenswear to get access to everything from places to source selvedge denim to natural dying recipes!

Photoshoot for makemenswear giveaway - Thread Theory Designs

There is currently only 1 post on Instagram featuring #makemenswear and it is a photo that I took two days ago as a hint about the big project that we’ve been working on.  I hope you will help me to fill this hashtag over the next two weeks!

Here are some specifics about the giveaway:

The prize is a physical package of menswear making goodies worth $100 CAD.  We will ship the prize worldwide for free.  The winner will be selected at random.  Entries will be compiled from all photos using the #makemenswear on Instagram, Facebook and Twitter.  You are welcome to enter more than once – every photo that you use #makemenswear on will count as another entry!  The same photo posted on multiple social media platforms will count as multiple entries.  The contest will close at 5pm PST on Nov. 1st 2015.  The winner will be contacted using any contact information featured on the social media platform that their photo was posted on – make sure your contact info is up to date and that you check your social media pages on Nov. 1st!

I hope you join me in my #makemenswear mission!