Thread Theory

Welcome to the new era of menswear sewing. Go ahead and create something exceptional!

The wonderful world of sewing magazines


Studio Tour and Gift Boxes-1

Every year, as a child and young adult, I would receive a magazine subscription from my grandparents as a gift.  When I was very young the subscription was chosen for me but as I got older they asked me to pick which magazine I would like.  I remember that delicious feeling of infinite possibility as I set out to select my magazine for the year!  I always liked to choose a magazine that fit my newest skill or interest.  Thus, when I first began to sew, Threads magazine was my choice for the year.  I learned a lot while reading this magazine!

I still have every issue saved despite moving many times and constantly purging my belongings.  In fact, they currently rest on my studio book shelve (that’s them on the second wall shelf in the photo above!).  I often comb through the content descriptions printed on the spines to research construction techniques when developing our patterns.


So of course, I was tickled to find out that Threads Magazine reviewed the Goldstream Peacoat in their current April/May 2017 issue!

Threads magazine review


Canadian pattern companies are nicely represented in the review section of this issue since Victory Pattern’s Hazel dress was also tested and reviewed.


While the US-based Threads is the sewing magazine I read most frequently, those of you in the UK will probably have seen our feature in Sew Now Magazine instead!  Kate and Rachel from the online sewing community, The Fold Line, selected a number of “hot off the press” patterns including our newest pattern, The Lazo Trousers.  This feature is in the current Sew Now issue (Issue no. 5).

While we are in the magazine due to one of our women’s patterns, I’m excited to read that Sew Now also included an article about male sewers in this issue!

Do you read sewing magazines?  Any recommendations for me?  A couple of women in my local fibre appreciation group recommended I stock Uppercase Magazine and Selvedge Magazine in our shop.  I have not looked in to this yet (I’m not sure if it is even possible to sell these magazines on our website) but I am curious to know if you have read either of these magazines.


Uppercase is a vibrant and beautifully printed Canadian publication that celebrates the process of making, the commitment to craft and the art of living creatively.  The magazine, publishing company and fabric line are all run by a husband and wife team in Alberta!


Selvedge is a British magazine that acknowledges the significance of textiles as a part of everyone’s story.  It is definitely the more textile oriented magazine of the two and the aesthetic is right up my alley.  I had a peruse of a few physical copies of this magazine since my friend brought them to an Eat, Make, Mend gathering that I attended.  They were beyond inspiring!

As I said, I have not really properly read these magazines myself but, I must say, they look absolutely beautiful and I am curious to get to know them more.  If you have read them, I would love to know your opinions (as sewists and magazine lovers).



10 thoughts on “The wonderful world of sewing magazines

  1. I have numerous Uppercase issues and even as the years go by I find them inspiring and interesting to come back to. There’s less of a ‘learning’ element to it (not many tutorials and the like) but it’s just so interesting to read about the lives of makers and creative people. Each issue has a kind of ‘theme’ that runs through it so I tend to mostly get the issues that center around my interests to save space 😉

  2. I subscribe to Threads, Ottobre( children’s) & Piecework. I have never come across Uppercase or Selvage which is not surprising, considering where I live. I check the mail on my way home from work and love that first peak of a magazine ( if it not one of Ricks Photography or Food and Wine) that promise of curling up or stretching out to enjoy is bliss. That most really good magazines only appear every other month or quarterly does make it special. Congrats on the review in the latest issue !!

    • I have not read Piecework before but have enjoyed perusing Ottobre a couple of times. I love the magazines that only come once a season the best too! It isn’t a sewing magazine but my favorite ‘special’ magazine is Taproot. It is one I can really delve in to and lose track of time!

  3. Oh, I’ve had a couple of the Uppercase magazine, and really loved them – they are absolutely the kind of magazine you bring with you when you move! 🙂 As is Selvedge, which I subscribed to for several years. I keep revisiting them, rereading, and being inspired by the articles and the images. So very enjoyable magazines, with a designed layout and nice paper.

    • Thanks for your perspective on both Uppercase and Selvedge! Yes, I find the gorgeous images and paper in these sorts of things to be just as enjoyable as that actual written content. These details really make the magazine into an experience.

  4. In my ideal world, a well stocked fabric/sewing store has a full range of everything pertaining to a sewist’s needs from patterns to fabric, notions and to every type of interfacing and lining. Learning and inspirational resources such as the best books on technique and design as well as periodicals that cover the topic as well as a selection of hands on learning classes would also be included in the offerings. It has always amazed me that the local fabric stores in my part of Toronto do not offer books and magazines or classes.

    I picked up a copy of Selvedge once at Chapters of all places and found it very interesting although definitely skewed to the UK. I love reading about people and things available to me in Canada. I would love to see a copy of Uppercase. I also have years of Threads magazines stacked in my sewing room and refer to them often!

    • I agree with you about the ideal sewing store! I hope we can one day become such a place in regards to menswear in particular. Our menswear illustration and fashion books were one of my first steps in this direction. I hope to add patternmaking books and magazines like these ones in the future too! Of course, an online shop like ours isn’t quite the same as popping in to your local haberdashery though. I wish the size of my little community warranted a brick and mortar menswear sewing shop but alas, that is not even close to the case!

  5. I love Threads! I need to get a subscription. I don’t think I’ve ever gotten to look through Uppercase or Selvage, but I would really like to. I’ve heard good things about them.

    • I need to renew my Threads subscription! It lapsed a couple of months ago and I was worried my magazine shelf was going to collapse if I added any more to it lol. I miss it though! It really helps to keep me inspired from a technical stand point while I think a magazine like Uppercase or Selvage would keep me inspired creatively.

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