Aside from developing patterns, writing instructions, designing packaging, maintaining customer relations and marketing, have you ever wondered what occupies the time of an indie pattern company owner? Here’s a look into some of the slightly more mundane but just as time consuming aspects of owning Thread Theory:
We’re very lucky to have such hard working free labour in the form of supportive family members! Thank you to my Mom and Dad, Nonnie and Grandpa, Matt’s Mum and Dad, and to Sonia (our graphic designer) for all the hours of packing patterns. You made our ‘Stuffing Parties’ (as we like to call them) into real parties and we were thrilled you could help us celebrate our achievements at the same time. Thanks as well to all our enthusiastic stockists! As you can see, trips to the post office with stockist packets such as the one pictured above are quite momentous occasions!
When Matt and I were first researching the aspects of running an independent pattern company we never came across much information about what have lately been our most time consuming daily activities (customer service, packing patterns, sending and receiving shipments to name a few) and instead came across more information on less regular but of course very important aspects of running our business (such as branding, developing instruction booklets and of course, designing and drafting the patterns).
I must admit I never expected to become so well versed in the intricacies of international shipping and am thrilled that I have a constant source of wooden pallets to finally make use of all my DIY pallet project pins on Pinterest :P.
Are you curious about any details of running your own pattern company? Would you like to see more photo tours? Is the reality, as displayed by our photos, close or very far off from what you imagined to be involved in a sewing pattern company?